DocsTones recordEdit on GitHub

Persuasive

Frame every section as an argument that builds toward an ask. Surface objections, answer them, and pair claims with the strongest available proof. Read more like a memo than a report.

Metadata

persuasive

Catalog

tones

Source

spec/catalogs/tones/persuasive.json

Field	Value
voiceCues	Lead each section with the claim it's making., Surface the strongest counter-argument and address it., Pair every claim with proof — customer, benchmark, or analyst., End on a clear ask with named owner and date.
avoid	Buried leads., Symmetrical 'on one hand / on the other' framing without a verdict., Information for its own sake — every chart should advance the argument., Passive endings without a clear ask.
samplePhrases	Adopting our runtime cuts inference latency 8× while preserving accuracy., The most common objection — 'we'll be locked in' — is addressed by our open OPF spec., We're asking for a $30M Series B to ship into the enterprise tier.
recommendedNarratives	pitch-deck, venture-pitch, early-startup-pitch, persuasive-sales, project-proposal
tags	sales, pitch, argumentative

Source JSON

persuasive.json

{
  "$schema": "https://openpresentation.org/schema/opf-tone/v1",
  "id": "persuasive",
  "name": "Persuasive",
  "summary": "Argument-led voice for sales, fundraising, and recommendation-driven decks.",
  "description": "Frame every section as an argument that builds toward an ask. Surface objections, answer them, and pair claims with the strongest available proof. Read more like a memo than a report.",
  "voiceCues": [
    "Lead each section with the claim it's making.",
    "Surface the strongest counter-argument and address it.",
    "Pair every claim with proof — customer, benchmark, or analyst.",
    "End on a clear ask with named owner and date."
  ],
  "avoid": [
    "Buried leads.",
    "Symmetrical 'on one hand / on the other' framing without a verdict.",
    "Information for its own sake — every chart should advance the argument.",
    "Passive endings without a clear ask."
  ],
  "samplePhrases": [
    "Adopting our runtime cuts inference latency 8× while preserving accuracy.",
    "The most common objection — 'we'll be locked in' — is addressed by our open OPF spec.",
    "We're asking for a $30M Series B to ship into the enterprise tier."
  ],
  "recommendedNarratives": [
    "pitch-deck",
    "venture-pitch",
    "early-startup-pitch",
    "persuasive-sales",
    "project-proposal"
  ],
  "tags": [
    "sales",
    "pitch",
    "argumentative"
  ]
}