OPF
CatalogsAudiences recordView source

Media & Press

Journalists, analysts, and media professionals looking for newsworthy insight and quotable statistics. Make headline numbers prominent, attribute every figure clearly, design for print, and add embargo notes when needed. Moderate chart density; 8-12 slides in press-kit format.

Metadata

ID
media
Catalog
audiences
Source
catalog/audiences/media.json

Attributes

FieldValue
senioritymixed
technicalFluencymedium
decisionPowerinformational
attentionBudgetMinutes20
recommendedNarrativeswhat-so-what-now-what, pyramid-principle
recommendedTonesauthoritative, formal
tagsexternal, press, analyst

Source JSON

media.json
{
  "$schema": "https://openpresentation.org/schema/opf-audience/v1",
  "id": "media",
  "name": "Media & Press",
  "summary": "Journalists, analysts, and media professionals seeking newsworthy insights and quotable statistics.",
  "description": "Journalists, analysts, and media professionals looking for newsworthy insight and quotable statistics. Make headline numbers prominent, attribute every figure clearly, design for print, and add embargo notes when needed. Moderate chart density; 8-12 slides in press-kit format.",
  "seniority": "mixed",
  "technicalFluency": "medium",
  "decisionPower": "informational",
  "attentionBudgetMinutes": 20,
  "recommendedNarratives": [
    "what-so-what-now-what",
    "pyramid-principle"
  ],
  "recommendedTones": [
    "authoritative",
    "formal"
  ],
  "tags": [
    "external",
    "press",
    "analyst"
  ]
}