Executives
Executives are time-poor and decision-oriented. Lead with the recommendation, support it with three claims and one number per claim, and end with a clear ask. Avoid drilling into mechanisms unless invited; offer to follow up rather than including everything in the deck.
Metadata
ID
executives
Catalog
audiences
Source
spec/catalogs/audiences/executives.json
| Field | Value |
|---|---|
| seniority | c-suite |
| technicalFluency | medium |
| decisionPower | decision-maker |
| attentionBudgetMinutes | 30 |
| recommendedNarratives | scqa, qbr, strategic-narrative, project-proposal |
| recommendedTones | formal, authoritative, persuasive |
| tags | leadership, decision-making |
Source JSON
{
"$schema": "https://openpresentation.org/schema/opf-audience/v1",
"id": "executives",
"name": "Executives",
"summary": "Senior leaders who need the recommendation up front, the evidence behind it, and the ask.",
"description": "Executives are time-poor and decision-oriented. Lead with the recommendation, support it with three claims and one number per claim, and end with a clear ask. Avoid drilling into mechanisms unless invited; offer to follow up rather than including everything in the deck.",
"seniority": "c-suite",
"technicalFluency": "medium",
"decisionPower": "decision-maker",
"attentionBudgetMinutes": 30,
"recommendedNarratives": [
"scqa",
"qbr",
"strategic-narrative",
"project-proposal"
],
"recommendedTones": [
"formal",
"authoritative",
"persuasive"
],
"tags": [
"leadership",
"decision-making"
]
}