Customers

{
  "$schema": "https://openpresentation.org/schema/opf-audience/v1",
  "id": "customers",
  "name": "Customers",
  "summary": "Buyers and users — outcome-focused, allergic to jargon, sensitive to time.",
  "description": "Customer audiences want to know what changes for them. Lead with their problem in their language; show the solution as a path; demonstrate it with peers they recognize. Keep the technical depth in an appendix unless asked. Always close with the next concrete step (trial, pilot, intro).",
  "seniority": "mixed",
  "technicalFluency": "mixed",
  "decisionPower": "decision-maker",
  "attentionBudgetMinutes": 30,
  "recommendedNarratives": [
    "problem-solution",
    "persuasive-sales",
    "challenge-resolution",
    "company-intro"
  ],
  "recommendedTones": [
    "persuasive",
    "casual",
    "authoritative"
  ],
  "tags": [
    "external",
    "customer",
    "sales"
  ]
}